Forums came before social media and were an important predecessor that remains important today. These are sites were online discussion are around a specific hobby, topic, or interest. Information is shared and exchanged and online communities are built. A 2007 Nielsen report entitled “Trust in Advertising” showed that people trust referrals from their friends and other customers far more implicitly than one-way company messaging. Fundamentally, people don’t care what a company or brand thinks, they care what their friends think.
Those who were quick to jump on the bandwagon and take the time to understand virtual marketing have already taken their businesses miles ahead of the competition. Over the next decade, we can expect social media’s role in marketing and business to grow by leaps and bounds. Clearly, a goal-driven mindset is important to become a better tweeter. The goal maybe to conduct business or for self-improvement. The user with a goal in mind is on the road to becoming a better tweeter, while the rest stay stuck and remain sadly part of the run-of-the-mill group.
The key is to get your articles into the top article directories. You do not have to spend all day submitting them, but find 4-5 directories you like and submit to them consistently. This can really pay off in traffic today and in the future too! One of the things that a regular Twitter user often tries to achieve is to get as many followers as possible. Many people go through methods that are against the rules of the site, so they end up getting banned. However, there is a technique that will help you get many followers which is within the rules of the microblogging site.
Aside from this, the fact that this technique is very simple and without cost makes it the best technique for those who are using this social networking site. Yammer helps flatten companies in the sense that it allows information to flow more freely. But you don’t have to be a flat organisation to use Yammer. One of the features that we rolled out after launch was ‘groups’. So you can create a group for your department, your team and just have private conversations within those groups.
That the company can ultimately decide who gets to see that information is a very important part of it as well. So how does it work? What exactly does Twitter do? Twitter is the online equivalent to sending an SMS/text message with your mobile phone. Instead of allowing people to spend hours writing http://wearesocial.net/Blog/2012/04/monday-mashup/ out long-winded messages this social network gives you just 140 characters or about 25 words to get your message across. This way all the “static” is removed from your online communications and only the core message is left behind – the important stuff that people want to see.